Commentary

Advancing Producer Engagement

Insights and recommendations for voluntary sustainability standard-setting organizations

Voluntary sustainability standard-setting organizations (VSSSOs) should enhance producer engagement by adopting transparent, inclusive, and responsive practices that move beyond consultation to collaboration and empowerment.

By Sara Elder on September 25, 2025

Key Messages

  • Meaningful engagement is neither automatic nor incidental; it requires deliberate effort, time, and trust building. VSSSOs must transition from consultation to collaboration and from rule setting to relationship building.

  • By investing in producer voice and agency, VSSSOs can enhance legitimacy, sustainability outcomes, and the shared goal of equitable global value chains.

VSSSOs are increasingly focused on enhancing producer engagement to improve the effectiveness, inclusivity, and impact of sustainability standards. Producer engagement is the meaningful involvement of producers in shaping standards that affect their livelihoods—from information sharing to leadership in decision making. When done well, producer engagement strengthens the relevance and legitimacy of sustainability initiatives. 

However, engagement practices vary widely, with producers often facing barriers such as limited benefits, logistical challenges, and diluted representation through intermediaries. To address these issues, VSSSOs must adopt clear principles of good engagement to ensure producers can actively shape standards and policies that reflect their realities. 

This commentary, based on round tables and research carried out by the International Institute for Sustainable Development, outlines current engagement practices and recommends new ways forward. It calls for stronger commitments to transparency, tailored approaches to inclusion, and support mechanisms that align with producers’ livelihoods. Strengthening producer leadership and maintaining ongoing, accessible engagement channels are essential to building trust and ensuring long-term impact.

Commentary details

Topic
Standards and Value Chains
Project
State of Sustainability Initiatives
Impact area
Sustainable Economies
Publisher
IISD
Copyright
IISD, 2025