This book is designed to help entrpreneurs and innovators build new kinds of business through research, networking, and sharing ideas.
Based on the original research by a team of experts who work throughout Canada and the United States, the Tool Kit provides the insights and contacts needed by small and medium-sized enterprises that are successful because they meet today's growing demand for environmentally and socially responsible products and services.
The Tool Kit includes the following:
How to understand green consumers;
Descriptions of the forces driving green market growth;
Names of companies wanting green suppliers;
How environmental laws give new market opportunities;
